This lingerie company is tapping into a $17.5 billion industry that many retailers ignore
It's no secret that the plus-size market is underserved. The category is worth $17.5 billion
It's no secret that the plus-size market is underserved. The category is worth $17.5 billion
![](https://shenglufashion.files.wordpress.com/2021/12/untitled.jpg?w=1036)
Apparel industry – Page 2 – FASH455 Global Apparel & Textile Trade and Sourcing
![](https://si.wsj.net/public/resources/images/BN-WF847_201711_12S_20171120153320.jpg)
A Self-Made Star Shows One Way to Crack the Gen Z Code - WSJ
![](https://assets.isu.pub/document-structure/221025210345-c690af74443c712da03069f359f12a96/v1/9ba945234cd281eecd98166e538d406a.jpeg)
Retail Beauty Spring 2022 by The Intermedia Group - Issuu
For Your Eyes Only: Lingerie's Supply Chain Secret
![](https://research-assets.cbinsights.com/2020/12/03184201/D2C-Success-Stories-Logos.png)
Direct to Consumers (D2C) Company Trends in Retail
![](https://wwd.com/wp-content/uploads/2022/12/Victorias-Secret-holiday-2022-4.jpg?w=225)
Victoria's Secret's Evolving Look
![](https://cdns-images.dzcdn.net/images/talk/ae8738fdf0486a643067d12bbf864a08/1000x1000.jpg)
Listen to Serious Sellers Podcast: Learn How To Sell On FBA
![](https://upload.wikimedia.org/wikipedia/commons/f/ff/Katy_Perry_for_Vogue_Magazine%2C_2023_%28cropped%29.png)
Katy Perry - Wikipedia
![](https://wwd.com/wp-content/uploads/2022/12/Victorias-Secret-holidays-2022-5.jpg?w=300)
Victoria's Secret's Evolving Look
![](https://assets.isu.pub/document-structure/221025210345-c690af74443c712da03069f359f12a96/v1/de2dd515fc456c052e0a46d9aff2cff5.jpeg)
Retail Beauty Spring 2022 by The Intermedia Group - Issuu
![](https://indian-retailer.s3.ap-south-1.amazonaws.com/s3fs-public/2024-03/TOW.png)
Flipkart to launch tablet under private label on June 26 - Indian Retailer
The Rise of Lingerie Investors, Raising Hundreds of Millions of Dollars to Scale